We love working with 'not for profit' organisations. The work is often fun, very creative and not to mention the 'feel good factor' of doing work with organisations that are trying to do some good.
Over the last few months, we have been working with a new organisation called Derby Hub.
Derby Hub is a 'not for profit' membership organisation, set up to help the Derbyshire business community flourish.
Derby Hub's core mission is to create a culture of giving and collaboration between Derbyshire businesses.
With the government reducing support and funding for businesses, Derby Hub is about encouraging businesses to'share business excellence', for the greater good of the Derbyshire business community.
The target market of Derby Hub is two fold:
The collaboration of both new and experienced businesses, will help all to grow their network, promote their business and ultimately become more successful.
It was great to work with the Derby Hub committee as they were very receptive of our ideas. As a result of having a client with this kind of mentality, we have been able to get them a lot of exposure and interest in a very short space of time.
We were asked to undertake the following work to help with the promotion of Derby Hub:
The Derby Hub brand needed to be fresh, vibrant and inspiring. It had to encompass the core principles of Derby Hub which include sharing, collaborating and uniting.
Derby Hub is very much about the people involved, so we wanted images of the members and their guests, to feature heavily throughout all promotional material.
We created the website to be unusual, easy to use and engaging, for both the users and the administrative team at Derby Hub. The core purpose of this website is to inform people about Derby Hub and encourage people to get involved.
Derby Hub are delighted with the work completed by Baseline and the results that are already being achieved. We are proud to be part of an organisation; which has such a fantastic buzz and presence surrounding it.
Derby Hub is going from strength to strength all the time, the monthly and weekly events have a real buzz surrounding them and membership is growing all of the time.
By Justin O'Connell